Saturday, October 01, 2016

MOTORSPORT: PERODUA Sponsors Nabil Jeffri in the GP2 Race Series


This piece of news is something that gives hope to Malaysians who intend to compete in the world stage. Perodua has announced that it is sponsoring Muhammad Nabil Jan Al Jeffri in this year's GP2 Race Series. Perodua joins a list of sponsors that include our Kementerian Belia dan Sukan (The Youth and Sports Ministry of Malaysia). At a young 22 years of age, he would need all the assistance he can get to be able to compete in the international level. 

The GP2 Race Series is an important race series. It is one of the best paths into Formula One. But the thing with Formula One, or even GP2 racing is that sometimes talent from outside the usual circles require a push in terms of funding. I am very glad that Perodua sees benefit in sponsoring Nabil. In the world of motorsport, I'd consider Nabil as an underdog in terms of exposure. So Perodua's sponsorship is a big thing. 

Even Perodua Sales Sdn Bhd Managing Director, Dr Zahari Husin had said that Nabil's path in motorsport is that of the underdog. Like Perodua, both have started from the bottom. 

Congratulations is in order to both Nabil Jeffri and Perodua, who have seen the importance in investing in local talent on the international level. And lLet's hope that Nabil Jeffri achieve success with all of this backing.

PRESS RELEASE
Perodua sponsors rising motoring star Nabil Jeffri


Kuala Lumpur, 1 Oct: Perodua is sponsoring a rising motorsport star, Muhammad Nabil

Jan Al Jeffri or also known as Nabil Jeffri who is currently competing in GP2 series

2016; a stepping stone into Formula One for many drivers.

“We believe that Nabil Jeffri is an inspiration to today’s youth. At 22 years old, he is

already poised to enter the very prestigious F1 league” Perodua Sales Sdn Bhd

Managing Director, Dr Zahari Husin said.

Nabil began his career in karting winning the Asian Kart Open Championship in 2004 at

the age of 10 and the Malaysian Rotax Max Junior titles in 2009. He stepped up to

Formula BMW Pacific in 2010, racing for Eurasia Motorsport.

On 1st September 2010, Nabil carried out an aerodynamic test for the Lotus Racing

Formula One team, driving the Lotus T127 on the airfield at the Imperial War Museum

Duxford, becoming the youngest ever test driver in Formula One history.

Due to his great achievement, Nabil Jeffri was selected as ‘Ikon Belia Negara’ in 2010.

He also has created a milestone by becoming the ‘First Malaysian in History to be in

Selection Event of FIA Institute Young Drive Excellence Academy’.

With the outstanding performances for almost 14 years in the motorsport development

program, Nabil is targeted to race at Formula One in 2018.

“We see a lot of similarities between Nabil Jeffri and the Perodua brand; both started

out from the bottom and both are working to be global in our own way.”

“We wish to be in Nabil Jeffri’s corner as he climbs to the top as he had surely shown

that he has what it takes to be the next F1 champion,” Zahari said.
 END

1 comment:

Max Ong said...

Perodua name is on F1 now. Good choice of marketing