Shell and Dorna Sports have announced an exciting four-year extension to the energy company’s title sponsorship of the Shell Malaysia Motorcycle Grand Prix at Sepang International Circuit (SIC). This news comes ahead of the latest instalment of the race in Kuala Lumpur, it reaffirms Shell’s commitment to top-level motorsport and the Asian region, having been title sponsor of the event in seven of the past eight seasons since 2009.
This comes as good news. According to what I have read, the number of spectators to the Malaysian MotoGP has been steadily rising. I believe this is due to the fact that the MotoGP races are actually bloody interesting to watch. Overtaking happens a lot and races are usually down to the final lap. So having the Shell Malaysia MotoGP till 2020 is a good thing for motorsport fans out there.
On a similar note, it has been announced that the Sepang International Circuit will continue hosting Formula 1 races until the current contract expires in 2018. Expect two more years of Formula 1 here in Malaysia. I suppose it would be good if Malaysia takes a break from hosting Formula 1 for a while. Firstly, the hosting rights/costs are exorbitant and there is no real return of investment as crowds are dwindling year on year. Tourism derived from F1 has basically dropped and honestly, I'd rather stay home than watch poofy sounding F1 cars go round and round. I mean, have you heard how terrible the cars sound these days?
So here's to four more good years of MotoGP. Not saying the same for F1 due to all of its funny control mechanisms and stuff.
SHELL RENEWS TITLE SPONSORSHIP OF
MALAYSIAN MOTOGPTM UNTIL 2020
Energy company signs contract extension with Dorna Sports
Shell and Dorna Sports have announced an exciting four-year extension to the energy company’s title
sponsorship of the Shell Malaysia Motorcycle Grand Prix at Sepang International Circuit (SIC).
Releasing the news ahead of the latest instalment of the race in Kuala Lumpur, it reaffirms Shell’s
commitment to top-level motorsport and the Asian region, having been title sponsor of the event in
seven of the past eight seasons since 2009.
As Shell celebrates 125 years in Malaysia, it makes SIC an especially fitting place for the company to
strengthen its relationship with MotoGP, in which it also boasts a successful Technical Partnership with
Ducati Corse.
Its association with the Italian manufacturer at the top of motorcycle racing dates back to 2003 and, in
the past year, Shell has begun supplying the marque with Shell Advance Ultra with PurePlus
Technology engine oil. Alongside Shell V-Power race fuel, these are both developed in the exacting
world of motorsport for the benefit of customers around the world.
Datuk Iain Lo, Country Chair, Shell Malaysia, added: “As we celebrate 125 years’ heritage in
Malaysia, the partnership with SIC reinforces our commitment not just to the future of the sport, but
also to the country and region. It is our hope to elevate Malaysia beyond just a sporting venue, but as
a hub for world class motoring activities. The Shell Malaysia MotoGP event has captivated the
Malaysian public and raised the standards of Malaysian sporting events – I can think of no better way
to kick off the next 125 years, and beyond, through our continued investment in driving motorsports
excellence in the country.”
Pau Serracanta, Managing Director, Commercial Area, Dorna Sports: "I'm delighted to welcome Shell
back as title sponsor of the Malaysian GP and extend our relationship for four more years. The
MotoGP weekend at Sepang is always a special and incredible celebration of two-wheeled motorsport
and to see a global giant such as Shell return as title sponsor is fantastic for Shell, MotoGP and Dorna
Sports."
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