Tuesday, June 13, 2017

Perodua Rolls Out the 1,000,000th Myvi

The 1,000,000th Perodua Myvi has rolled off the production line here over the weekend. This makes it the most produced model ever under the Perodua brand to date. The Perodua Myvi was first launched May 2005 and was Malaysia’s number one car model until the end of 2014. 


Based on the Daihatsu Boon/Sirion, the Myvi is one of those cars that transcend status here in Malaysia. Now in its second generation, it still continues to be amoung Perodua's top selling models here. In terms of exports, the Myvi was sold in 6 countries since 2006, which include Mauritius, Brunei, Singapore, the United Kingdom, Fiji and Nepal under the Perodua brand. 

However, the Myvi’s biggest export market is Indonesia with Daihatsu Sirion badging with nearly 31,000 vehicles sold since the year 2007. In total, Perodua exported 35,400 Myvi/Sirion models since 2006. Perodua has also mentioned that they are now moving towards exporting more of their vehicles in the very near future with more overseas launches of their models soon.

Now when you subtract that small amount (for now), you can see that more than 964,500 Myvi cars have been sold in Malaysia. So, do expect a million Myvis to be sold in Malaysia in the very near future and maybe a 3rd generation Myvi very, very soon as it actually quite overdue - the 1st gen was from 2005 to 2011, the 2nd gen/current one from 2011 to date (2017). This makes it ripe for a generation change. Definitely any time soon by the looks of it. 

But right now, Perodua are happy celebrating this fabulous milestone.

One million Perodua Myvi produced it quite an achieve since it only needed 12 years to do so. 

Congratulations, Perodua!

 The Perodua manufacturing team together with the one millionth Myvi after the historic line off ceremony.
Perodua Auto Corporation Sdn Bhd President Mr Masanori Takahashi (right) and Perodua Auto Corporation Sdn Bhd Vice President Dato’ Zainal Abidin Ahmad in a special gambit to officiate the millionth Myvi.
PRESS RELEASE
Perodua Myvi reaches its one millionth production
Mr Masanori Takahashi placed the Perodua logo while Perodua Auto Corporation Sdn Bhd Vice President Dato’ Zainal Abidin Ahmad looks on

Rawang, 13 June: Perodua reached another historic milestone here today as the

millionth unit was rolled off the production line here over the weekend, making it the

most produced model under the Perodua brand.

The Perodua Myvi which was introduced in May 2005 and was Malaysia’s number

one car model until the end of 2014. The model continues to be among the top

bestselling models in the country currently.

“The Perodua Myvi has set a new standard for us in terms of products offerings as

well as customer expectations and it is our benchmark for all our future models,”

Perodua President and Chief Executive Officer, Datuk (Dr) Aminar Rashid Salleh

said.

To commemorate this occasion, Perodua had a special “line-off” ceremony at its

manufacturing facility in Sungai Choh, Rawang which was officiated by Perodua

Auto Corporation Sdn Bhd (PCSB) President, Mr Masanori Takahashi and PCSB

Vice President, Dato’ Zainal Abidin Ahmad.

“Also, based on our internal calculations – all our models, the Myvi, Alza, Axia and

Bezza retain their spot as the most preferred vehicles in their respective segments.

We wish to thank all Malaysians for their support,” Aminar added

For the first five months of the year, Perodua sold 81,900 vehicles which is an

increase of 5.9% from 77,300 units sold in the same period in 2016.

“We estimate that the total industry volume for the first 5 months of the year to be

233,700 units. Based on this number, our market share for the year so far is at 35%,”

Aminar said.

“We are cautiously optimistic of achieving our 202,000 sales target for this year

despite the continued tough and challenging market condition,” he added.

In terms of exports, the Myvi was sold in 6 countries since 2006, which include

Mauritius, Brunei, Singapore, the United Kingdom, Fiji and Nepal under the Perodua

brand;

However, the Myvi’s biggest export market is Indonesia under the Daihatsu Sirion

brand with nearly 31,000 vehicles sold since the year 2007. In total, Perodua

exported 35,400 Myvi/Sirion models since 2006 in these markets.

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