Tuesday, June 06, 2017

ExxonMobil and Michelin Enter Strategic Partnership in Malaysia - MOBIL 1 lubricants officially sold at TYREPLUS outlets

It was just a week and a bit more ago that we heard that Mobil 1 lubricants will be sold in Michelin's franchised service outlets, TYREPLUS, which recently had a rebranding exercise here in Malaysia. Now, ExxonMobil, owners of the Mobil brand together with Michelin have officially confirmed this sales partnership. 


ExxonMobil, through its local distributor(s), will provide Michelin’s TYREPLUS service outlets with an extended range of Mobil 1 and Mobil Super lubricant solutions to cover all vehicle needs in Malaysia. Customers can now enjoy a one-stop shop experience for their car servicing needs which includes tyre services, battery and engine oil changes with the availability of Mobil 1 and Mobil Super lubricants within the TYREPLUS service outlets. 

Mobil 1 lubricants are formulated with Proprietary Multi-Layer Anti-Wear Technology that combines anti-wear additives and high-performance fluids that provide drivers with outstanding engine protection and lower oil consumption even under extreme conditions. 

The latest offers & promotions
From May 19 to June 30, 2017, customers who purchase Mobil 1 and Mobil Super lubricants at any participating TYREPLUS outlets nationwide will receive a complimentary anti-slip mat. This joint promotion is available for a limited period only, while stocks last.

PRESS RELEASE

ExxonMobil and Michelin Enter Strategic Partnership in Malaysia
Michelin’s network of TYREPLUS service outlets will carry Mobil 1™ lubricants as part of premium service offering to customers

KUALA LUMPUR, MALAYSIA – June 6, 2017 – Over 40 TYREPLUS outlets in Malaysia will now carry and supply premium Mobil 1™ lubricants for car owners nationwide. The partnership between ExxonMobil and Michelin signifies a joint commitment to provide better engine and tyre protection for car owners, supported by both brands’ promise to bring quality excellence, reliability and performance to their customers.

“We are thrilled to announce this partnership as part of our continued commitment to the motoring community in Malaysia. Our collaboration with Michelin brings two recognized brands together with the end-goal of providing better service and combined cost savings for our customers. At ExxonMobil, we are committed to delivering the best lubricant solutions for exceptional performance and anti-wear protection for automotive engines,” said Pajaree Meekangvan, Southeast Asia Cluster Sales Manager at ExxonMobil Asia Pacific Pte. Ltd.

ExxonMobil, through its local distributor(s), will provide Michelin’s TYREPLUS service outlets with an extended range of Mobil 1 and Mobil Super lubricant solutions to cover all vehicle needs in Malaysia. Customers can now enjoy a one-stop shop experience for their car servicing needs which includes tyre services, battery and engine oil changes with the availability of Mobil 1 and Mobil Super lubricants within the TYREPLUS service outlets. Mobil 1 lubricants are formulated with Proprietary Multi-Layer Anti-Wear Technology that combines anti-wear additives and high-performance fluids that provide drivers with outstanding engine protection and lower oil consumption even under extreme conditions. From May 19 to June 30, 2017, customers who purchase Mobil 1 and Mobil Super lubricants at any participating TYREPLUS outlets nationwide will receive a complimentary anti-slip mat. This joint promotion is available for a limited period only, while stocks last.

TYREPLUS is Michelin’s global retailing concept that has an independent network of tyre retail stores. They offer a wide variety of major tyre brands in addition to those by Michelin, lubricants, batteries, suspension and braking systems. TYREPLUS also offers professional services under one roof for customer convenience which includes alignment, air conditioning refilling and nitrogen inflation.

“Consumer-driven needs is at the center of all our offerings at TYREPLUS. We are excited to work with ExxonMobil to offer our customers a variety of solutions all under one roof. Both Michelin and ExxonMobil share a long heritage in motoring and we are confident that, through TYREPLUS, our combined product and service offerings will provide drivers with the best protection they need to meet the grueling demands on the road,” said Pascal Nouvellon, Managing Director at Michelin Malaysia Sdn Bhd.
Mobil 1 lubricants is the official technology partner of many of the world’s most popular and successful race teams, including the Red Bull Formula 1 team, Stewart-Haas Racing’s NASCAR® Sprint Cup Series team and Porsche Motorsport.
For more information on the promotion and the participating outlets nationwide, visit the official TYREPLUS website at https://tyreplus.com.my/tyreplus/default.aspx

For more information, visit http://www.mobil1.com.my

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