Thursday, June 15, 2017

Roadshows: BMW Group Malaysia invites you to experience Sheer Driving Pleasure and Electric Driving Pleasure at the BMW iPerformance Roadshow this weekend - 16th to 18th June 2017 at Bangsar Village

BMW Group Malaysia is inviting you folks out there to experience BMW EfficientDynamics and the Mobility of the Future at the Concourse of Bangsar Village II this weekend from Friday, 16 th to Sunday, 18 th of June, 2017. The thrilling event will showcase a selection of ground breaking BMW iPerformance vehicles which includes the BMW 330e, BMW X5 xDrive40e, BMW 740Le (below) and the futuristic BMW i8 (shown above with the 330e). The event will run from 10am till 10pm on all three days.


Aside from showcasing the future-driven cars from the BMW Group, the roadshow will also feature the innovative BMW eDrive technology – one of the most cutting-edge elements of the ground breaking BMW EfficientDynamics suite of technology. BMW eDrive is the new drive system technology used in all the electrically powered vehicles from BMW i and the plug-in hybrid models from BMW.

At the roadshow, BMW will demonstrate how the BMW eDrive offers outstanding efficiency and seamless everyday practicality while also delivering the highest standards in driving dynamics and quality in keeping with BMW tradition.

Mr. Han San Yung, the Managing Director and CEO of BMW Group Malaysia said, “Experience has always been a key factor in implementing innovative automotive concepts and this is precisely what BMW Group Malaysia aims on bringing to the public with this roadshow. We hope that our vision for forward-looking mobility will be better experienced here as we create greater understanding of premium vehicles that are strongly defined by sustainability.”

This is a good opportunity for you folks to try out the latest in hybrid technology. What it adds in terms of performance is quite staggering. A 2.0liter engine coupled to an electric motor actually pumps out so much performance that you're actually closer to something with a 3.0liter engine. I do see this in our future.



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