Wednesday, August 08, 2018

Roadshows: Born Electric: The BMW i Roadshow - Experience BMW's Mobility of the Future nationwide Tour


BMW Malaysia will be showcasing its leadership in electro mobility at the Born Electric: The BMW i Roadshow which will be touring Peninsular Malaysia throughout October to December this year. Stops will include the Klang Valley, Johor, Kelantan, Kedah and Penang.


The BMW Group has achieved success with its visionary mobility portfolio globally ever since it had introduced the BMW i sub brand back in 2013. Last year, they had delivered over 100,000 electrified vehicles and are now currently on track to deliver another 140,000 vehicles globally in 2018.

BMW Malaysia follows this global aspiration with electro mobility vehicles comprising of 55% of the premium automaker’s deliveries in the country. This basically drives innovation, local assembly capabilities, awareness on new and clean technology for the automotive industry as well as changing the infrastructure for premium vehicles in Malaysia. Since many of the cars are assembled locally, our technicians and people actually understand first hand what efficient, electro-mobility vehicles do and what their benefits are.

“Visionary Mobility and the newest technologies for the automotive industry is already in Malaysia and we have already been successfully developing the technology and the capabilities to support the vehicles in tandem with the changes that are taking place globally. The Born Electric: BMW i Roadshow will demonstrate our progress with the Mobility of the Future here in Malaysia and will introduce new models to our portfolio of premium vehicles.” said Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia.

Experience the Born Electric: The BMW i Roadshow will take place at the date and locations below:

Klang Valley

Bangsar Village II 4 th to 7 th October 2018
1Utama Shopping Centre 17 th to 21 st October 2018
Paradigm Mall 30 th November to 2 nd December 2018
Empire Shopping Gallery 5 th to 9 th December 2018

Johor

Wetex Parade 12 th to 14 th October 2018
Komtar JBCC 23 rd to 25 th November 2018
Paradigm Mall JB 14 th to 16 th December 2018

Kelantan

AEON Mall Kota Bharu 26 th to 28 th October 2018

Kedah

Aman Central Mall 1 st to 4 th November 2018

Penang
Queensbay Mall 15 th to 18 th November 2018

Visit www.bmw.com.my for BMW Malaysia updates and news.

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