Sunday, March 10, 2019

King Long & Malaysian Distributor TC Trucks Sales Launch the new King Long XMQ6120AS Bus Chassis



TC Trucks Sales Sdn Bhd (“TC Trucks Sales”), a subsidiary of Tan Chong Motor Holdings Berhad (“Tan Chong Motor”) who are the sole and exclusive distributor, assembler and after sales provider of China bus manufacturer, Xiamen King Long United Automotive Industry Co Ltd (“King Long”) has launched the new King Long XMQ6120AS bus chassis. This new bus chassis will be available in two chassis variants, the premium XMQ6120AS-P and standard XMQ6120AS-S. This new bus is aimed at fleet owners and tour and travel operators.


King Long United Automotive Industry Co., Ltd. was first established in 1988. The company is now jointly owned by Xiamen Automotive Industry Corporation, Xiamen State-owned Assets Investment Co., Ltd and San Yang Industry Co., Ltd. from Taiwan. The King Long Group has three notable subsidiaries producing commercial vehicles. These are King Long United Automotive Industry Co., Ltd, Xiamen Golden Dragon Bus Co., Ltd., and the Higer Bus Co. Ltd.  The bus manufacturer specializes in the design, research and development, manufacturing, and sales and services of large and medium-sized buses, coaches and minivans. It operates three large manufacturing bases in China and is one of the largest bus and coach manufacturers producing over 20,000 buses and coaches, and 30,000 mini vans annually. 


The new King Long XMQ6120AS intercity express and tourist coach chassis is the first bus chassis to be introduced following TC Trucks Sales’ appointment as King Long's agent here in Malaysia last June 2018. It is similar to the 6130AS pictured above but with a 12meter long chassis rather than this 13 meter long 6130 model pictured. Quite easy to make out the models - the two middle digits make up the bus' length - 6120 for 12 meters, 6130 for 13 meter long bus. 

As to why this model was the first to be unveiled for the Malaysian market, Mr. Tan Keng Meng, Head of Tan Chong Group Truck & Bus Business Division, said, “The new King Long XMQ6120AS bus chassis is designed to provide customers with reputable and reliable bus chassis solutions for various applications to meet our customers’ business demands. It offers excellent innovation for efficient mobility and better move, and we are very confident this is the bus chassis that will set new benchmarks in bus performance, comfort,
reliability, durability and safety, which is a highly essential aspect in the bus industry."

“TC Trucks Sales is extremely delighted to partner with King Long as the sole and exclusive distributor in Malaysia. The introduction of this new bus chassis marks a key milestone for us. Leveraging on our extensive network of branches, quality aftermarket services and capabilities offered within our group, we are confident that we can bring success to the King Long brand and market presence here,” added Tan.

Of course, let's also add the fact that this new brand also adds affordability to the picture. This is a new brand for the Malaysian market but since it has the backing of a long established player in the local automotive industry, it has all the support required to move forward and become an established brand over here. We also note that the King Long brand has made in-roads into the bus market in Thailand and various countries over in Africa and the Middle East. If it is robust enough to handle these countries, it should be able to perform here in Malaysia.

The King Long XMQ6120AS-P premium variant chassis is powered by a Weichai 400-horse power engine with ZF’s 6-speed automatic transmission. According to the TC Truck Sales, this powerful engine with low speed and high torque boasts two great features which are dynamic performance and lower-than-estimated fuel consumption. In addition, the complete noise, vibration and harshness (NVH) map optimization provides excellent comfort and deluxe experience to both driver and passengers.

As for the XMQ6120AS-S standard variant chassis, it is equipped with a powerful yet lighter- in-weight and compact-in-size Cummins 375-horse power engine coupled to a 6-speed manual transmission. This highly flexible power choice also has a fuel-efficient 8.9 litre configuration. With a lighter weight than competitive engines, operators benefit from high performance, strong acceleration, fuel economy and lower operating costs.

Simon Xie Wei Guo, Director of Overseas Sales and Marketing, Xiamen King Long United Automotive Industry Co. Ltd. said, “The new King Long XMQ6120AS bus chassis is one of our latest innovations offering efficient and reliable mobility solutions. King Long is one of the world's largest bus and coach manufacturers with over 30 years of experience in professional bus and coach manufacturing, with an annual production capacity of 50,000. We own top-notch enterprise technology centers, post-doctoral research stations, safety and energy testing centers and institutions, and we are fully committed to creating products that meet global market demands.”

“King Long’s products have been exported to more than 180 countries and Malaysia is one of the important markets for us in this region. TC Trucks Sales has made a lot of efforts and we are proud that they are our partner here. We believe that in the longer-term future, this partnership will help to introduce more King Long bus products in Malaysia,” added Xie.

The new King Long XMQ6120AS bus chassis is fitted with a speedometer that is compatible with the advanced CAN-Bus technology for easy monitoring of all electrical devices and detection of any malfunction details, thus improving safety and reliability. The bus is also equipped with WABCO’s anti-lock braking system or ABS, which is the world-renowned brake control system that prevents the wheel from locking during emergency braking situations.  Other safety features built into the bus include full air brake system, front disc brake, six air bags and speed limiter function that has been set at 90 km per hour, in accordance with the regulation set by Road Transport Department, Malaysia. 

The bus is designed and built with both the driver and passengers in mind, the bus has full air suspension feature for enhanced comfort. In addition, the bus was also designed to provide a good driving height for better drivability, stability and comfortable ride.

Launch Promotion & Hand Over Ceremony to first Customers
 Bus handover ceremony to customers who purchased the new King Long bus chassis.  (1st from Left) Phua Khim Hiang, Head of Mayflower Car Rental Sdn Bhd; (2nd from Left) Lim Yune Fay, Director of Five Stars Express Tours & Travel Sdn Bhd; (4th from Right) Kee Kim Yong, Director of Siang Malam Travel & Express Sdn Bhd; and (3rd from Right) Khaw Soy Ou, Managing Director of Pioneer Coachbuilders Sdn Bhd. 

The new King Long XMQ6120AS bus chassis is now open for bookings. In conjunction with the launch, TC Trucks Sales offered a promotional package which include RM8,000 rebates on bus chassis with three free maintenance service for parts and labor for the first 40 units booked, which 19 units are sealed and sold to four customers namely Five Stars Express Tour & Travel Sdn Bhd, Mayflower Car Rental Sdn Bhd, Pioneer Coachbuilders Sdn Bhd and Siang Malam Travel & Express Sdn Bhd.

In addition to TC Trucks Sales’ comprehensive aftersales support throughout Malaysia, customers who purchase the new bus chassis will also enjoy a warranty of 2 years or 200,000km, whichever comes first. Customers can contact TC Trucks Sales at 603-61891896 for more information.

The launch event was graced by Dato’ Tan Heng Chew, President of Tan Chong Motor Holdings Bhd and Simon Xie Wei Guo, Director of Overseas Sales and Marketing, Xiamen King Long United Automotive Industry Co. Ltd.

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