Wednesday, November 09, 2016

HYUNDAI Sime Darby Motors starts taking bookings for the soon to be launched Hyundai IONIQ Hybrid - Estimated price RM130k


Hyundai-Sime Darby Motors (HSDM) has begun accepting order for its new IONIQ Hybrid, which will be launched in Malaysia by the end of the year. The IONIQ will also be on display at the Malaysia Autoshow 2016 which will be held at the Mines International Exhibition and Convention Centre (MIECC) from November 10 -13, 2016. Interested parties can also place their order at Hyundai’s booth. 


The price and full specs of the new Hyundai IONIQ Hybrid during the launch by the end of the year. However, it has been mentioned that the price should hover around the RM130,000 region.

What is important about this C segment sized hybrid (aside from the price) is that this is the latest generation of hybrid powered vehicles that will hit the market.  It is power by a1.6 direct injected, four-cylinder engine coupled with an electric motor, which gets its juice from a Lithium-ion polymer battery. The combined output of 104kW (141 PS) and 265Nm torque. 

The 265nm torque figure is very tempting as the IONIQ is also equipped with a six-speed dual-clutch transmission which should make this hybrid pretty nifty on the road. This is aside from the usual fuel efficiency figures (which really isn't that interesting unless you like counting your pennies all the time). This hybrid could be fun as most others chase too much efficiency and lose the fun factor. Especially when they use a CVT type gearbox.

So there you have it. Another new car will hit our shores by the end of the year. Note that these days small family cars (C-segment) are getting torque figures that only larger cars used to get five or so years ago. I used to say that only larger engine capacity cars gives me some semblance of excitement. Things are trickling down to the smaller cars. This is progress. 



NEW IONIQ HYBRID NOW OPEN FOR BOOKING

Hyundai Sime Darby Motors Slated to Launch The New IONIQ Hybrid

By The End Of The Year

SHAH ALAM, 9 November 2016 - Hyundai-Sime Darby Motors (HSDM) has

begun accepting order for its new IONIQ Hybrid, which will be launched in

Malaysia by the end of the year.



HSDM Managing Director Mr Lau Yit Mun said all interested customers can now

visit any authorised Hyundai sales dealers to place their bookings and be among

the first for early delivery of the vehicles.



An eco-friendly vehicle hailing from the Blue Drive Technology, the all new

Hyundai IONIQ Hybrid exhibits not only features which exude exceptional

efficiency and impressive performance, but it is also set to impress with its

thoughtful amenities and ingenious design comparable to other hybrid models

that will result in a more rewarding drive. "The Hyundai IONIQ though a hybrid,

promises a pleasurable driving experience. It will not only appeal to eco and fuel-

efficiency oriented buyers but also car buyers who are looking for a car with

advanced technologies, great performance and a stylish design”, said Mr Lau.



The new Hyundai IONIQ Hybrid is powered by a 1.6 GDI four-cylinder Kappa

engine coupled with a 32kW (44 PS) electric motor, which is fed by a Lithium-ion

polymer battery to give a combined output of 104kW (141 PS) and 265Nm (27

kg.m) of torque. Apart from that, it is also equipped with a six-speed dual-clutch

transmission (6DCT) that provides responsive performance and a slick gearshift,

which results in an entertaining drive and good fuel economy.



The Lithium-Ion polymer battery pack is used for the IONIQ Hybrid, which is 23-

25% more efficient than a conventional nickel-metal- hydride battery. This

provides lower memory sensitivity, excellent charge / discharge efficiency and an

outstanding maximum output. This same advanced technology battery is also

used in premium American electric vehicles.

A hybrid model like no any other, the new Hyundai IONIQ’s attractive shape is

specially designed to manage airflow with several active and passive

aerodynamic features. Its active aero grille, wheel air curtains, rear spoiler and

smooth underbody cover help deliver a 0.24 coefficient of drag, making the

hybrid model one of the most aerodynamic vehicles on sale.


Apart from that, the Hyundai IONIQ Hybrid’s interior design also feature eco-

friendly materials and a relatively clutter-free approach as well as a host of safety

features. Among these include a touchscreen Audio Visual Navigator, a dynamic

reverse camera, the Vehicle Stability Management and seven air bags that

include a knee airbag for the driver; all being installed to enhance and provide

maximum safety for its passengers. The IONIQ is also built with 53.5%

advanced-high- strength steel and lightweight aluminium that make the IONIQ

strong, stable and agile. With a wheelbase of 2,700mm, Ioniq is similar to mid-

size sedans in the market such as the Elantra.



HSDM is confident that the launch of the new IONIQ Hybrid in Malaysia will

benefit many new customers with its low fuel consumption, low maintenance and

advanced features. The Hyundai IONIQ Hybrid will also be displayed at the

Malaysia Autoshow 2016 which will be held at the Mines International Exhibition

and Convention Centre (MIECC) from November 10 -13, 2016. Interested parties

can also place their order at Hyundai’s booth. Look out for the price and full

specs of the new Hyundai IONIQ Hybrid during the launch by the end of the year.

Customers can register their interest at www.hyundai.com.my or call Hyundai’s

Customer Careline at 1-300- 13-2000 to find out more about the vehicle.

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