BMW engine oil service packages can now be bought via Lazada, one of Malaysia's most well known E-commerce platforms. BMW Authorised Dealers are now offering the BMW Engine Oil Service Packages online, to provide customers with easier access to Original BMW Engine Oil and Service as part of the initiative to further enhance the BMW premium ownership experience. In the day and age where everything can be bought at a click of a mouse or the touch of a smartphone screen, this makes perfect sense.
The Engine Oil Service Packages are offered on Lazada from RM450 onwards. For the moment, they are for specific models of the BMW 3 Series (E46 and E90) and BMW 5 Series (E60). The packages include Original BMW Engine Oil, BMW Oil Filter and labour. It looks like BMW Malaysia and Lazada are focusing on the older BMW cars which are out of warranty by the looks of it.
Purchasing through Lazada is made easy for a peace of mind ownership experience. BMW owners of the cars mentioned above can utilise their BMW Engine Oil Service Packages via three easy steps:
(1) Purchase the BMW Oil Change Service via any of the participating dealers on Lazada (stated below).
(2) The BMW authorised dealer will call owners within one business day to schedule an appointment.
(3) Drive in on the day of appointment for the BMW Oil Change Service.
The Packages are valid with participating BMW Authorised Dealers including
Auto Bavaria Glenmarie,
Auto Bavaria Johor Bahru,
Auto Bavaria Kuala Lumpur,
Auto Bavaria Penang,
Auto Bavaria Sungai Besi,
Ingress Auto Damansara,
Lee Motors Auto Care: Alor Setar,
Seong Hoe Premium Motors Melaka,
Tian Siang Premium Auto: Butterworth,
Tian Siang Premium Auto: Ipoh; and
Wearnes Autohaus Tebrau
In explaining this newly launched online sales avenue, Harald Hoelzl, Managing Director for BMW Group Malaysia said, “In our pursuit to increase the sheer pleasure of a BMW ownership experience, we are excited to be partnering with the leading e-commerce platforms in the country, to make Original BMW Engine Oil and Service more readily available to BMW owners. This marks the first offering by BMW Authorised Dealers after-sales on an e-commerce platform, which enables BMW owners to enjoy peace of mind ownership experience from wherever they are, be it on their computer, laptop, or smartphones.”
Stefan Sloboda, Head of Aftersales, BMW Malaysia added that “With the participation of participating dealers, we are able to ensure continuous optimal performance, efficiency, and protection for our customers’ engines, while delivering Sheer Driving Pleasure through BMW’s top-quality maintenance.”
It looks like more and more car companies are utilising the e-commerce platforms to touch base with their customers. The future is shaping up to be a very much online shopping experience even for the automotive sector.
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