Thursday, July 20, 2017

Ferrari & Official Importers and Distributors of Ferrari Kicks Off the Iconic Brand's 70th Anniversary Celebrations in Malaysia - LaFerrari Aperta officially unveiled in Malaysia


Today, Ferrari kicks off its 70th Anniversary Celebrations here in Malaysia. Naza Italia, the official importer and distributor of Ferrari for Malaysia has announced that in line with the celebrations of the iconic brand held globally, the company will have a unique and special schedule of events over in Penang for Ferrari owners this coming weekend. 




But to kick start it all off, Naza Italia had revealed the limited edition LaFerrari Aperta to a few of the priviliged few automotive writers and guests at Slate @ The Row in Kuala Lumpur. Present at the launch was Datuk Wira Hj. SM Faisal Tan Sri SM Nasimuddin, NAZA World Group Executive Chairman and Mr. Dieter Knechtel (CEO of Ferrari Far and Middle East Hub).

The LaFerrari Aperta is present at every stage of the ceremonies worldwide. This ultra limited run Ferrari has been the symbol and iconic model of Ferrari’s 70th Anniversary. It is basically a limited edition spider version of the already limited edition LaFerrari supercar of which only 209 units will be or have been produced. If you aren't aware, LaFerrari means The Ferrari in Italian. Yes. I suppose it is The Special Ferrari actually. It is the Ferrari that is built every decade or so, like the Enzo prior to it and the F50 before that. All very special, very limited run Ferrari. This is the 288 GTO, the F40, the F50, the Enzo Ferrari of this period in time. Ferrari's hypercar of the moment.

It is because of this detail that the LaFerrari Aperta is only allocated to the most loyal of Ferrari customers and therefore is a feature of utter exclusivity - you need to have boughta slew of Ferraris prior to getting on the list of buying one, a minium of six Ferrari cars bought brand new at authorised dealerships. Of course, that still may just get you on the list, but one may still be unable to do so if the person or persons higher up have bought them. 

This hyper open top super car, basically a LaFerrari Spyder or a targa top in 'non Ferrari' talk, is equipped with the same hybrid power unit as the coupĂ©: a 789bhp 6,262cc V12 engine coupled with a 160bhp electric motor (called the Hy-KERS system) for a total power output of a 950bhp. Combined torque is around 900Nm. 

Ferrari claims that the car''s top speed exceeds 349 km/h, which is similar to the Enzo Ferrari's. But it is capable of reaching 100 km/h in 2.4 seconds, 200 km/h in under seven seconds, and a speed of 300 km/h in 15 seconds. The 651hp/657Nm Enzo is claimed to accelerate to 97 km/h in 3.14 seconds and will 160 km/h in 6.6 seconds. See what the extra Cavallino Rampante and extra torque can do for you.

If you must know, this hypercar costs somewhere in the region RM6.8million before taxes and insurance. But that being said, there are already two in the country with another one already spoken for. There are also two more LaFerrari here also as Malaysia was allocated two units of the LaFerrari and the La Ferrari Aperta. The 'extra' Aperta is a special order that came from Singapore's quota of the car and belongs to an extra special car collector and enthusiast. 

Anyway, this beautiful hypercar will be making its way to Penang. It will be part of the celebrations there where it will be unveiled to Ferrari owners and guests at the gala dinner at the historical site of Fort Cornwallis.

Ferrari Malaysia’s celebrations are part of the events happening in 60 countries globally. There will be a grand total of 70 events where clients and enthusiasts of Ferrari are being treated to exclusive activities that honour the iconic luxury brand. “Driven by Emotion” is the theme of every tribute. The anniversary celebrations will culminate in Maranello on the weekend of 9 and 10 September 2017 where a massive gathering of Ferrari cars and their owners is planned.

At Ferrari they sell the dream. It is something more than just a car. It encompasses a whole lot of things and a whole lot of passion. And this weekend, a lot more memories will be there for a lucky group of owners.











Two Ferrari 488s also graced the event. Parked outside the venue.


MEDIA RELEASE
Ferrari 70th Anniversary Celebrations
Kick Off in Malaysia

L to R - Mr. SM Faliq Tan Sri SM Nasimuddin (Director of NAZA Italia Sdn Bhd), Mr. Dieter Knechtel (CEO of Ferrari Far and Middle East Hub), Datuk Wira Hj SM Faisal Tan Sri SM Nasimuddin (Group Executive Chairman of NAZA World Group of Companies) & Mr. Farid Sulaiman (Chief Operating Officer of NAZA Italia Sdn Bhd)




Kuala Lumpur, 20 July, 2017 – Naza Italia, the sole official importer and distributor of Ferrari in Malaysia, is geared up to join in the brand’s global festivities, celebrating  Ferrari’s 70th anniversary with an exclusive schedule of events in Penang this weekend. Ferrari Malaysia kick-started the events with the reveal of the spectacular limited edition LaFerrari Aperta – the special series model launched to mark Ferrari’s 70th Anniversary, in a press conference held at Slate @ The Row.

During the official announcement of the celebration in Malaysia, Datuk Wira Hj.SM Faisal Tan Sri SM Nasimuddin, NAZA World Group Executive Chairman, said, “We are truly honoured to be part of Ferrari’s global celebrations and it gives us great pleasure to be able to pay tribute to Cavallino Rampante history with some of the most devoted Ferrari owners in the nation.”

Included in the weekend’s itinerary is a grand rally of Ferraris from Kuala Lumpur to Penang’s UNESCO site. As one of the largest of its kind held locally, it promises an unforgettable driving experience for participating Ferraristi. Upon arrival, the Ferraris will form a majestic feature along Jalan Padang Kota Lama, just in front of the Penang City Hall – a grand celebration and head-turning spectacle that will no doubt delight on-looking Ferrari enthusiasts.

An elegant gala dinner will be hosted at one of George Town’s great historical sites, Fort Cornwallis. This exclusive venue makes for a fitting location at which to mark such a prestigious occasion. Esteemed Ferrari clients will be celebrated as members of the worldwide Ferrari family and for their enduring passion and loyalty to the Cavallino Rampante. The LaFerrari Aperta will also be unveiled in a dazzling display at the gala dinner, making the exclusive experience all the more thrilling for Ferraristi.

Ferrari Malaysia’s celebrations are part of a busy calendar of events happening in 60 countries across the globe. In a grand total of 70 events, clients and enthusiasts of the marque are being treated to specially crafted activities that honour the iconic luxury brand. As one of the cornerstones on which the Ferrari story was founded, “Driven by Emotion” is the theme of every tribute. The anniversary celebrations will culminate in Maranello on the weekend of 9 and 10 September 2017.

As the symbol and iconic model of Ferrari’s 70th Anniversary, the LaFerrari Aperta is present at every stage of the ceremonies worldwide. This special series model is a limited edition spider version of the LaFerrari supercar. The LaFerrari Aperta is dedicated to the most loyal of Ferrari customers and therefore is a feature of utter exclusivity. It boasts technological excellence, dynamic performance and unique style – all of which are core values that brilliantly represent the brand and its accomplishments of the last seven decades.

Maranello’s latest supercar effortlessly combines extraordinary performance with the unique exhilaration of open-top driving. It is equipped with the same hybrid power unit as the coupĂ©: an 800 cv 6,262cc V12 engine (specific power output of 128 cv/l, compression ratio 13.5:1) coupled with a 120 kW electric motor for a total power output of a 963 cv.

A special website (www.ferrari70.com) has been created to reflect the celebrations as they unfold throughout the year as well as to introduce the pivotal moments and individuals in the company’s history.

More exciting information about Ferrari Malaysia may be obtained at http://www.facebook.com/ferrarimalaysia.nazaitalia. Follow @ferrari.malaysia on Instagram for the latest updates and offerings of Ferrari and NAZA Italia.

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