Hyundai Motor Advances ‘Future Mobility’ Vision at the 2017 Seoul Motor Show
March 31, 2017 - Hyundai Motor has revealed further developments for its future
mobility strategy by demonstrating a suite of industry-leading technologies at the
2017 Seoul Motor Show which runs from March 31 to April 9, 2017 at the Korea
International Exhibition Center in Goyang, west of Seoul. The next generation of
convergent technology under development includes a newly-developed Connected
Car Service Platform (ccSP) platform and smart, hyper-connectivity innovations that
focus on linking cars to customers’ lives, blurring the line between mobility, and
customers’ living and working spaces.
Connected Car Service Platform connects customers and cars
Hyundai displayed its latest vision for connecting cars to customers’ lives by
announcing plans for its self-developed Connected Car Service Platform (ccSP)
platform. This platform will allow customers to connect seamlessly to a variety of
other IoT services offered by telecommunications providers and global appliance
Interconnected services will blur the lines between mobility, living and working
spaces, with ‘Home to Car’ voice controlled operations allowing drivers to start their
cars and open or close doors through speech. Meanwhile, ‘Car to Home’ options will
connect customers with smart home services, including home lighting, climate
control, and audio systems.
“Controlling vehicles via voice assistant is something that could become common-
place in the not-too- distant future,” said Seung-Ho Hwang, Executive Vice President
and head of Auto Intelligence Division at Hyundai Motor Company. “We are working
with various companies in Korea and around the world to ensure that all of our
platforms are compatible and that Hyundai customers will be able to interact with the
Internet of Things in ways that have never before been possible.”
The connectivity services demonstrated at the show will be available commercially in
the next few years, with ‘Home to Car’ services expected in 2018 and ‘Car to Home’
operations available in the following year.
Connected Car roadmap reveals key service objectives
Hyundai presented key elements of its Connected Car roadmap at the 2017 Seoul
Motor Show. Building on its philosophy of caring for customers, Hyundai revealed the
four main objectives that will ensure smart connected technologies provide greater
convenience and efficiencies for drivers.
Proactive Caring – Regular monitoring of a car’s diagnostic information,
paired with analysis of Big Data can help to diagnose potential problems
before they become an issue, enabling remote proactive maintenance of
Smart Convenience – Hyundai plans to offer customers regular updates to
vehicle software and features. This step will ensure customers always
benefit from the latest version even, when the car is being driven, ensuring
the best customer experience and the latest vehicle and data security.
Cost Efficiency – Hyundai aims to bring cost-saving efficiencies to
customers by analyzing their driving patterns and fuel economy history. This
will provide highly accurate ‘distance to empty’ advice and recommended
routes that deliver best fuel economy (and battery life when applicable).
Connected Efficiency - Smart application management will ensure
connectivity-reliant actions happen at optimum times, such as automatically
updating software while the car is charging. Further efficiencies will be
gained through monitoring factors that may impact on the driver each day,
providing guidance, information or warnings as appropriate. For example, a
weather checking service can deliver information to the driver to advise on
the optimal time to wash the car.
Autonomous IONIQ experience in virtual reality
Visitors to the 2017 Seoul Motor Show are invited to experience a driverless journey
via immersive Virtual Reality (VR) simulators at the Hyundai Motor stand. A virtual
trip in an autonomous IONIQ demonstrates how the advanced piloting capabilities of
Hyundai’s latest technology enable the car to navigate without driver input, through
the most challenging situations safely.
With a sleek design resembling the rest of the IONIQ line-up, the autonomous IONIQ
is one of the few self-driving cars being developed to have a hidden LiDAR system in
its front bumper instead of on the roof. The car’s advanced self-driving systems are
kept as simple as possible by integrating existing functions from the production
model, including the Smart Cruise Control system’s forward-facing radar and Lane
Keeping Assist cameras.
The Smart House concept brings car to life
Hyundai presented its Smart House concept at the 2017 Seoul Motor Show,
revealing the potential reach of its advanced Future Mobility technologies. The
working Smart House exhibit provides a vision of how the car could be integrated
with the daily lives of users, converging mobility and customer’s living and working
The concept suggests how cars could integrate with our living spaces when docked,
before becoming a mobile living space when customers need to move around.
Hyundai’s vision sees customers living, without interruption, while on the move as the
comfort, convenience and connectivity features of the car and the home are
combined into ‘one space’.
Asian debut for futuristic FE Fuel Cell Concept, the next generation of fuel cell
Hyundai has revealed its trailblazing Future Eco (FE) Fuel Cell Concept to Asian
audiences for the first time, reaffirming its commitment to hydrogen-powered vehicle
development. Hyundai has established itself as a global leader for hydrogen
transportation by being the world’s first manufacturer to mass-produce a fuel cell
The FE Fuel Cell Concept begins a new chapter for Hyundai by hinting at the form
and capabilities of a forthcoming production FCEV due for launch in February of
2018. The new model will feature advanced driver assistance technologies,
alongside an extensive hydrogen-powered range that moves Hyundai closer toward
realizing its ultimate ambition of creating a zero-emission Hydrogen Energy Society.
The concept car is designed to run for more than 800 kilometers between refueling,
acknowledging the current limited hydrogen infrastructure and features a host of
clever technologies to enhance customer comfort, convenience and safety. One of
the most notable characteristics of the new concept is its internal air humidifier, which
recycles water emitted by the car’s clean hydrogen energy circulation to create a
more comfortable cabin environment.
Hyundai celebrates IONIQ Hybrid world record
Hyundai is also using the 2017 Seoul Motor Show to celebrate setting the land-speed
record for a production-based hybrid car. Visitors can see the specially-prepared
Hyundai IONIQ Hybrid that set an FIA-approved record of 157.825mph last year at
the world-renowned Bonneville Salt Flats, achieving a peak exit speed of 160.7mph
in the process.
Hyundai's ultimate ambition for high speed driving
Hyundai is showcasing its current i20 Coupe WRC challenger that is competing in
the 2017 FIA World Rally Championship (WRC). Based on the Hyundai i20 Coupe, it
is enhanced in line with the WRC’s 2017 technical regulations that allow for greater
power and greater aerodynamic downforce.
Hyundai is also displaying its striking high-performance N concept, the RN30, that
was first introduced during last year’s Paris Motor Show. The motorsport-inspired
racing concept was developed in close collaboration with Hyundai Motorsport
(HMSG), Hyundai Motor Europe Technical Center (HMETC) and Hyundai Motor’s
Performance Development and High Performance Vehicle Division.
At the Seoul Motor Show, Hyundai also unveiled a hybrid variant of the All-new
Azera – badged as Grandeur in Korea. The conventionally-powered Azera was
launched in November 2016. Hyundai Motor’s press conference will take place in
Exhibition Hall 2 at 10:15 (KST) on Thursday March 30, 2017.