NASIM LAUNCHES NEW PEUGEOT 208 PURETECH AND NEW PEUGEOT 2008 SUV PURETECH
Nasim Sdn Bhd, the official distributor for Automobiles Peugeot in Malaysia, has kicked into high gear for the New Year by launching the latest models to complement their current line-up, the New Peugeot 208 Puretech and New Peugeot 2008 SUV Puretech.
The New Peugeot 208 Puretech asserts itself as a show stopping hatchback with a new styling that shines bright with attraction and character, new technology for greater comfort and safety and a new fuel efficient engine that offers both economy and performance. Just as impressive, the New Peugeot 2008 SUV Puretech stands out in the SUV segment where its appeal lies in its exclusive combination of robustness and sophistication. It provides unique sensations equipped with its dynamic styling, innovative technological equipment and unparalleled road handling.
“Peugeot has always been at the forefront of automotive innovation and technology. In 2013, the Peugeot i-Cockpit was introduced to Malaysia which reinvented the driving experience with an innovative layout. Now, Malaysians will be treated to the new award-winning Puretech engine, a product of Peugeot’s 100 years of intelligent and innovative engineering. The New Peugeot 208 Puretech and New Peugeot 2008 SUV Puretech are the first wave of new models we will be launching this year in a bid to prevail in the increasingly competitive automotive market,” said Dato’ Samson Anand George, Group Chief Operating Officer, Automotive Group, Naza Corporation Holdings.
He added further that Nasim Sdn Bhd has set a sales target to 2,500 units for 2017 with the New Peugeot 208 Puretech and New Peugeot 2008 SUV Puretech collectively targeted to sell 1,100 units, 44% of the total sales target.
What set these Peugeots apart from their previous incarnations are their award-winning engines. Winner of the 2015 and 2016 ‘International Engine of the Year’ award presented by the British magazine ‘Engine Technology International’, Peugeot Puretech is an advanced petrol engine technology that offers a drive and performance normally associated with much bigger engines but with significantly improved fuel consumption and CO2 emissions.
The Puretech petrol engine is designed to be compact and efficient whilst delivering big engine drive and performance, producing 112 PS and 205 Nm of torque. The Puretech engine on a combined cycle is rated at 4.2-litres per 100 km for a best in class fuel efficiency. The power and performance of the Puretech engine ensures a responsive and enjoyable driving experience, underpinned by the latest technology.
Stop Start Technology ensures optimal control over fuel consumption and CO2 emissions as it deactivates the engine when speed is below 20kph and restarts smoothly when the accelerator is pressed. This Stop Start technology also has the benefit of reducing fuel consumption when driving by up to 15% in dense urban traffic and reignition which is 40% quicker.
Additionally, the engine is matched to an efficient 6-speed automatic transmission with Quickshift technology. This technology makes quicker gear changes possible while guaranteeing excellent fluidity and a high degree of driving pleasure. Its output is improved by reducing internal friction and using lockable converters that prevent any slippage.
The New Peugeot 208 Puretech exudes character and allure at first sight with its new assertive, robust and distinctive styling. The new bumper presents a sharper, more precise and muscular line alongside a fully integrated wider grille and thicker chrome finisher combined with separate front foglamps, new front headlamps, 3D LED rear lamps and an LED light signature that captivates and surprises atop 16-inch Alloy Wheels. Together they suggest the quality and robustness characteristic of a Peugeot hatchback.
The New Peugeot 2008 SUV Puretech strikes a powerful silhouette through its new robust vertical front grille which features the lion at the centre of its multifaceted grid. Its muscularity is further emphasised by 17-inch Hydre Antra dual tone rims. The appeal of the New Peugeot 2008 SUV Puretech is enhanced by its elegant newly designed lighting signature consisting of LED daytime running lamps, front fog lamp with cornering assist lighting and 3D rear lamps.
A refined interior built around driving sensations awaits drivers and passengers as soon as they step inside. The revolutionary Peugeot i-Cockpit makes for a welcoming sight as it delivers a stimulating, incisive and safe driving experience. The compact sport leather steering wheel offers precise steering and improved manoeuvrability while the large 7-inch HD multifunction colour touchscreen puts all the functionality at your fingertips. In addition, the head up instrument panel allows driver information to be accessed without taking your eyes off the road. This innovatively designed layout was deservedly recognised at the 29th Annual Festival Automobile International by winning ‘Most Beautiful Interior’.
Other features include Arkhamys 3D Audio system with 6 speakers, full digital connectivity with USB and Bluetooth, digital dual zone climate control via touchscreen, versatile modular seats, generous cabin storage and voluminous cargo space. A panoramic roof with blue mood LED lighting is available in the New Peugeot 2008 SUV Puretech.
Committed to reliability and protection, the New Peugeot 208 Puretech and New Peugeot 2008 SUV Puretech honour Peugeot’s stringent safety standards as exemplified in its comprehensive safety systems. Both achieved five star ratings from Euro NCAP for maximum safety at every level to their driver and passengers thanks to their six airbags and an Electronic Stability Program (ESP) featuring Anti-Lock Braking System (ABS), Electronic Brake Distribution (EBD), Emergency Brake Assist (EBA), Anti-Skid Regulation (ASR) and Dynamic Stability Control (DSC). Other safety features include Very High Strength Steel grade body construction, Hill Start Assist, three sets of ISOFIX points at the rear for child seats, pretensioner safety belt with load limiter and seatbelt alarm audio, advanced electric power steering and Peugeot Rolling Code Transponder immobilizer security.
The New Peugeot 208 Puretech comes in six eye-catching colours: Digital White, Virtual Blue, Nera Black, Atomic Orange, Rouge Red and Aluminium. The on-the-road price with insurance of the hatchback is RM89,888.
The New Peugeot 2008 SUV Puretech is available in four stunning colours: Digital White, Ultimate Red, Emerald and Artense Grey. The on-the-road price with insurance of the SUV is RM109,888.
In addition to the launch, Nasim Sdn Bhd is introducing its new 5 years Peace of Mind warranty applicable to specific models launched from 2017 onwards starting with the New Peugeot 208 Puretech and New Peugeot 2008 SUV Puretech. The Peace of Mind warranty is valid for a total of 5 years or up to 120,000km, whichever comes first.
All Peugeot models come with five-year warranty together with Nasim’s 3-years complimentary 24-hour Peugeot Roadside Assistance service, exclusive access to the Peugeot Lounge at Subang Airport and Peugeot Privilege membership, all to provide the best ownership experience for its customers.
Nasim Sdn Bhd is the official distributor for Automobiles Peugeot in Malaysia. For more information on Peugeot Malaysia, please visithttp://www.peugeot.com.my. Be our friends on our various social media platforms such as:
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