Someone had a surprise quite recently courtesy of Caltex. A RM50,000 richer surprise. Hairunazuan Bin Nordin from Taman Pagoh Jaya, Johor was the Grand Prize winner of the “Caltex: Fill, Swipe & Win” Campaign. Mr. Hairunazuan, who has been an AmBank credit cardholder since 2014 was presented with the mock cheque for RM50,000 at the prize presentation ceremony held on the 28th of December 2016 at the Caltex Petrol Station in Batu 6, Jalan Cheras, Kuala Lumpur.
Present at the prize giving ceremony were Anthony Chin, Deputy Managing Director, Retail Banking, AmBank (M) Berhad, Syed Anuar Syed Ali, Head, Group Corporate Communications & Marketing, AmBank Group, Chang Swee Wah, Retail District Manager, Central & South, Chevron Malaysia Limited and Damien Ong, Lead Card Marketing & Sales Automation, Chevron Malaysia Limited.
So the moral of this story is that sometimes, you may just get lucky by pumping fuel at the pumps.
PRESS RELEASE
Lucky AmBank Credit Cardholder wins “Caltex: Fill, Swipe & Win”
Campaign Grand Prize of RM50,000
(From L-R): Mr Chang Swee Wah, Retail District Manager, Central & South, Chevron Malaysia Limited; Ms Grace Pak, Vice President, Product Marketing & Issuance, Cards, AmBank (M) Berhad; Mr Anthony Chin, Deputy Managing Director, Retail Banking, AmBank (M) Berhad; Encik Hairunazuan Bin Nordin and family, Encik Syed Anuar Syed Ali, Head, Group Corporate Communications & Marketing, AmBank Group (2nd from right) and Mr. Mark Ho, Bank Relations Officer, Chevron Malaysia Limited.
the Grand Prize winner of the “Caltex: Fill, Swipe & Win” Campaign. Hairunazuan, an AmBank credit
cardholder since 2014 was presented with the mock cheque for RM50,000 at the prize presentation
ceremony held today at the Caltex Petrol Station in Batu 6, Jalan Cheras, Kuala Lumpur.
Present at the prize giving ceremony were Anthony Chin, Deputy Managing Director, Retail Banking,
AmBank (M) Berhad, Syed Anuar Syed Ali, Head, Group Corporate Communications & Marketing, AmBank
Group, Chang Swee Wah, Retail District Manager, Central & South, Chevron Malaysia Limited and Damien
Ong, Lead Card Marketing & Sales Automation, Chevron Malaysia Limited.
The “Caltex: Fill, Swipe & Win” Campaign was a joint marketing collaboration with Caltex to reward all
existing and new AmBank credit and debit cardholders. To participate in the campaign, cardholders only
had to register via a one-time SMS and fuel up with a minimum spend of RM50 at any of the 420 Caltex
stations with their AmBank Credit or Debit cards. Cardholders with cumulative monthly spending of RM200
and RM400 were also awarded with additional 25 and 50 entries respectively. Apart from the Daily Cash
Back, there was a total of RM70,000 worth of cash prizes comprising the Grand Prize of RM50,000 and
four monthly cash prizes of RM5,000 each that were given away.
Jade Lee, Managing Director, Retail Banking, AmBank (M) Berhad said, “The campaign was launched to
provide more rewards to our cardholders in the form of cashback on their daily petrol use at Caltex. We at
AmBank are consistently creating new and innovative products and services, bearing in mind the ever
changing demands and needs of our customers. We believe in rewarding our customers and we are
delighted to share this joyous occasion with Encik Hairunazuan. Our congratulations to him and a big thank
you to all our customers for their overwhelming response during the “Caltex: Fill, Swipe & Win” Campaign.”
“The Caltex Star is our symbol of quality, value and service, and it is a constant reminder of our
commitment to our customers to make their journeys more enjoyable. We are constantly on the lookout for
new partnerships to deliver exciting campaigns to suit the evolving needs of our customers, and with that,
we are honoured to have partnered with AmBank for the “Caltex: Fill, Swipe & Win” Campaign. This is one
of many successful campaigns we have launched this year,” said Shahid Ahmed, Country Chairman,
Chevron Malaysia.
“I had a pleasant shock and am also happy at the same time, to win the Grand Prize of RM50,000. As a
family, we will use our winnings the best we can and also save with AmBank for our children’s future needs.
Moving forward, we will continue to use our AmBank credit card for most of our transactions,” said the 35-
year old Hairunazuan.
The “Caltex: Fill, Swipe & Win” Campaign commenced on 1 June and ended on 30 September 2016. The
campaign boosted year-on- year retail spending by 14% and garnered an increase of 35% AmBank card
spend at Caltex stations.
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