Monday, October 23, 2017

Upcoming Events: 'BUCKLE UP, BABY! CAMPAIGN' - Rampai Puteri Medical Centre & MIROS campaign to promote the use of child safety seats on 1st November 2017


Rampai Puteri Medical Centre (RPMC), located in Setapak, KL is collaborating with Malaysian Institute of Road Safety Research (MIROS) in an upcoming campaign to promote and provide technical expertise for the correct use of the child safety seat. The 'BUCKLE UP, BABY! CAMPAIGN' will be held on the 1st of November 2017 at the hospital and will continue for the whole month where a free baby seat will be given out. If you are free, head over there on that date!

This is something important as we still see people here in Malaysia allowing babies and children sit on their parents' laps or unsupervised without any car seats. 

Rampai Puteri Medical Centre (RPMC), is a hospital dedicated for the care of mothers and children, will be organizing a road safety campaign to create awareness on the importance of using child safety seats in vehicles among Malaysian road users.

The ‘Buckle Up, Baby! Campaign’ on 1 November 2017 at Rampai Puteri Medical Centre located in Setapak, Kuala Lumpur.

The initiative includes:
- Launching of the ‘Buckle Up, Baby! Campaign’ that will be held in the month of November.

- Implementation of RPMC’s policy that all newborn babies delivered at the hospital must use child seats upon discharge.

- During the campaign month, throughout November, newborns delivered at the RPMC will be given a free child safety seats to ensure a safe trip home.


MEDIA RELEASE
SAVE THE DATE
BUCKLE UP, BABY! CAMPAIGN

Kuala Lumpur, 13 October 2017 – Concern about the safety of babies or younger children while
travelling in vehicles are often dismissed by most parents as they have the misconception that children
are safe or protected in the arms of the parents in the event a collision happened. Many were unaware
that by using child safety seats they are able to save the children’s lives or prevent them from sustaining
serious injuries.

MIROS study found that children transported in private vehicles are the first and second leading groups
of casualties among children under the age group of 1–4 years old and 5–9 years old. The former
comprised 43.8% whilst the latter consisted 30.2% of the casualties.

With that grave concern in mind, Rampai Puteri Medical Centre (RPMC), a hospital dedicated for the
care of mothers and children, will be organizing a road safety campaign to create awareness on the
importance of using child safety seats in vehicles among Malaysian road users. For this initiative, RPMC
will be organizing:

The ‘Buckle Up, Baby! Campaign’ on 1 November 2017 at Rampai Puteri Medical Centre located in
Setapak, Kuala Lumpur.

The initiative includes:
- Launching of the ‘Buckle Up, Baby! Campaign’ that will be held in the month of November.
- Implementation of RPMC’s policy that all newborn babies delivered at the hospital must use
child seats upon discharge.
- During the campaign month, throughout November, newborns delivered at the RPMC will be
given a free child safety seats to ensure a safe trip home.

To ensure the success of this campaign, RPMC is collaborating with the Malaysian Institute of Road
Safety Research (MIROS) as co-organizer to assist in the implementation of the campaign and provide
technical expertise on the correct use of the child safety seat.

This road safety awareness campaign is not only to instill awareness to the parents and the public in
general about the significance of using child safety seats. It also inculcates good riding behaviour while
travelling in vehicles that one needs to fasten the seatbelts, both front and rear, while buckling up your
own baby.

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