Volkswagen Passenger Cars Malaysia (VPCM) earlier today announced the launch of its We Drive Football aftersales services campaign which is in line with the brand’s commitment to embrace the passion, unity and diversity that comes with the footballing way of life. In other words, you get special aftersales packages with a football based theme and Volkswagen football or soccer themed merchandise thrown into the mix, is all I can say about this.
The We Drive Football campaign will be held throughout the final quarter of 2022 -i.e now, till 31st December 2022. The campaign kicks off with amazing aftersales deals that will see owners save on selected wear and tear parts for their vehicles.
Open to all Volkswgen owners, they can enjoy 10 percent off when replacing windscreen cleaners, wiper blades, brake discs and pads. Additionally, owners can get up to 20 percent off battery and tyres at authorised Volkswagen service centres nationwide.
Owners will also stand a chance to win exclusive Volkswagen football merchandise when they take advantage of the deals, which are available on the Volkswagen Cares mobile app.
Erik Winter, Managing Director of VPCM said that the aftersales promotion is only the first step in VPCM’s #WeDriveFootball campaign, and that there is a lot more in store.
“The Volkswagen brand has been supporting the sport all over the world under its #WeDriveFootball tagline, and we are delighted to be able to join in the celebration that follows football everywhere it goes.
“This aftersales initiative is only the beginning of our We Drive Football campaign on a brand level, and in the next few weeks, we also will be launching other initiatives on social media, at our on-ground events, and announcing a partnership that would greatly support Malaysia’s budding grassroot football scene,” he said.
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