Monday, April 22, 2024

Continental Tyres Launches High Performance Sporty new MaxContact MC7 Tyre which is design for those of us in the Asia Pacific region

Continental Tyres recently unveiled the new MaxContact MC7 tyre for the Malaysian market. This is Continental's sporty, high-performance tyre designed for urban landscapes and tailored to fulfill the needs of Asia Pacific (APAC) drivers - lots of humidity, rain, dust, etc. The new product follows up on the MC6 and is designed to deliver uplifting driving performance that improves everyday driving to the next level​ with the maximum control through precise steering and dynamic handling.

“Developed and tested by a team of 25 engineers and material experts through more than 8,000 hours in R&;D, we engineered a high-performance sporty tyre that meets the unique needs of the drivers who seek the thrill from their everyday driving,” said Mr. Tolga Mutlu, Head of Product Management, Continental Replacement Tyres APAC.

The new MaxContact MC7 has been designed for more refined handling and exceptional stability for drivers when making sharper turns even at a higher speed and around corners, due to the optimisation of pressure distribution within the tyre. MC7 achieves this by maximizing the contact area with the road to create a wider footprint with the Cornering Macroblocks, thus redistributing force for a more controlled and stable drive. Its ReFlex Compound also creates a higher resistance to tyre deformation and leads to improved steering response and accuracy.

Designed with New Silica Technology, the MC7 should ensure safety even during the frequent wet weather seasons in APAC, including Malaysia, the new MaxContact MC7 provides enhanced grip as well as shorter braking distance to ensure a stable and safe drive. The 3D Laser-cut Sipes improves grip and braking in wet and rainy conditions, reducing the risk of aquaplaning by quickly expelling water that flows through the tyre grooves. Its silica technology within the ReFlex compound enhances the transfer of kinetic energy to heat when braking, leading to shorter braking distances on both dry and wet roads.

The new MC7 is also designed to provide a Quieter Drive with an Upgraded Noise Breaker. The upgraded Two-in-1 Noise Breaker 3.0 breaks up sound waves, preventing noise from building up and traveling into the car cabin, providing a quieter drive that is preferred by the sporty city driver. Even while driving a sports car, MaxContact MC7 drivers can enjoy a quieter drive.

“The MaxContact MC7 is the latest addition in Continental’s line-up of Gen7 products, which represent the latest generation of our tyre technologies developed specifically for APAC drivers. We are confident that it showcases our advanced R&D capabilities to deliver best-in-class performance for remarkable driving experiences in the everyday.” Mr. Tolga Mutlu concluded.

The new MaxContact MC7 tyre offers sizes ranging from 16” to 21” and is available for purchase across APAC markets from Q1 of 2024 (* timing of stock availability varies by individual market).

On a personal note, I like the MaxContact series of tyres. I think it offers value to the user as having experience using previous generations of this tyre on my own cars, I llike the balance it offers in terms of grip, handling predictability and price. It suits vehicles up to a certain performance level like most mid-range European sports sedans that you don't really need to go up all the way to something like Conti's next level up - the SportContact CSC series. I've tried out the MaxContact 5 and am still using the 6, so most likely, if my tyre shop lady gives me a good price when it's due, I may try the MC7 next. 






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