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There is an Smartphone app by Tripda, a company that runs an online car pooling platform that connects car drivers and passengers heading the same way so that they can car pool together and save time and money (or allow car drivers to make money? IF they don't have a conscience I suppose).
Anyway, Tripda Malaysia has linked up with university students who act as their ambassadors to advocate the benefits of car pooling. Do read the press release below for more info.
Press Release
TRIPDA MALAYSIA APPOINTS CAMPUS AMBASSADORS AS ADVOCATES FOR CARPOOLING
