Last Thursday, Ambi Pur, a brand which is pretty well known for its air fresheners announced their regional sponsorship agreement with FC Barcelona, another famous brand, not known for air fresheners but for soccer or football. The reason this piece of news is here is that Ambi Pur makes car fresheners. So there is an automotive angle here. There is also a football based angle here, but I would leave that to the experts and fans.
Anyway, Air freshener brand Ambi Pur (a brand owned by Proctor & Gamble) and FC Barcelona announced their regional sponsorship agreement today in Kuala Lumpur. The partnership will be activated across six countries in the Southeast Asia market: Hong Kong, Indonesia, Malaysia, the Philippines, Singapore and Thailand.
