iCaur Malaysia opens iCAUR Damansara flagship store located along Jln Damansara, Sg Pencala

On Monday, 13 October 2025, iCAUR Malaysia officially opened iCAUR Damansara, thebrand’s flagship dealership in Malaysia. Owned and operated by Carramax Luxe Sdn. Bhd., the showroom and service centre is located along Jalan Damansara, Sg Pencala. It sits on a land size totaling about 40,000 square feet, iCAUR Damansara combines excellent connectivity to Greater Kuala Lumpur, exceptional customer experience, convenience, and comprehensive care for all iCAUR customers.

iCAUR Damansara has a showroom with display space for up to eight vehicles, a dedicated delivery bay, and five EV charging bays reserved for customers. The customer lounge comes featured with Nintendo consoles, complimentary Wi-Fi, coffee, soft drinks, and light snacks, making every visit a comfortable and engaging experience. Free games for the kid in all of us or you could let your children play some games to keep them occupied while the staff attend to the vehicles.

iCAUR Damansara’s after-sales centre is supported by eight fully equipped service bays and a complete Body and Paint (B&P) section, featuring aluminium body repair equipment and comprehensive tooling. The facility also provides accessories installation, vehicle wrapping, and Paint Protection Film (PPF) services, ensuring a complete care solution for every customer.

With a dedicated team of 12 sales consultants, 11 service technicians, and 10 Body and Paint specialists, the centre is capable of servicing up to 520 vehicles per month, the new dealership should make the iCAUR experience memorable.

iCAUR Malaysia has also stated at the launch that they are on track to have nine full-fledged dealerships and 18 sales points targeted by the end of 2025. This will offer customers good nationwide network accessibility and confidence in their EV ownership journey. A new brand, especially one that focuses on being a new energy vehicle, must always go the extra mile to ensure confidence and this move is assuring to hear about.

Officiating the dealership launch, Executive Vice President of Chery Corporate, Men Lin Bo, said, “Standing tall and bold in the heart of Kuala Lumpur, iCAUR Damansara is the latest milestone in the iCAUR Malaysia growing network, which now includes seven dealerships across Malaysia, with more locations planned in Q4 2025.”

Carramax Luxe Sdn. Bhd. Director, Ricky Chia, added, “As the flagship outlet, iCAUR Damansara sets the benchmark for iCAUR Malaysia’s service network. From fun customer spaces to a fully equipped body and paint shop, and foremost technical expertise, we are committed to delivering exceptional service to Malaysian customers.”

iCAUR Damansara is  located at Lot 2814, Jalan Damansara, Kampung Sungai Penchala, 60000 Kuala Lumpur. The showroom operates from 9.00 AM to 6.00 PM (Monday–Saturday) and 10.00 AM to 5.00 PM (Sundays and PublicHolidays). Meanwhile, the service centre is open from 8.15 AM to 5.15 PM, Monday–Saturday and closed on Sundays and Public Holidays.

For more information, head over to www.icaur.com.my