Saturday, April 02, 2016

A documentary on the Ford Ranger will debut sometime next week on YouTube


Ford will launch sometime next week an online documentary on the Ford Ranger. Built Ford Tough, is an online documentary series from Ford that captures a team of Ford engineers in the field, punishing the new Ranger in conditions that echo what customers may experience and more.


The first instalment of Built Ford Tough debuts on 4 April on Ford Malaysia Facebook Page – subscribe to tune in. 

More pics and the description of the episodes below.


PRESS RELEASE
Ford Ranger Presents: Built Ford Tough 

New Ford Ranger Out of the Lab and Into the Wild in New Documentary Series

KUALA LUMPUR, Malaysia, Apr. 1, 2016 – In the shadow of towering concrete pylons; among

fields of cassava deep in the Thai jungle; powering through rutted mountain tracks; grille-deep

at a 4x4 testing facility: Whatever the world brings, the new Ford Ranger is in its element.

Built Ford Tough, an online documentary series from Ford that launches next week, captures a

team of Ford engineers in the field, punishing the new Ranger in conditions that echo what

customers may experience – only taken to the absolute extreme.

“We spent years engineering the new Ranger and it is designed to withstand conditions beyond

what could be considered normal use,” said Ian Foston, global chief program engineer for the

Ford Ranger. “For this documentary series, we decided to take those tests to the next level, and

see just how well the Ranger holds up in some of the roughest conditions we could imagine.”

A film crew followed the engineers as they traveled across Thailand in search of the most

grueling environments, testing four key elements that define the Ranger’s tough versatility: its

load box, torque output, water-wading capability and engine cooling systems. That search led

the team from an under-construction BTS Skytrain transit hub in Bangkok all the way to

mountains along the northern border of Thailand, where the roads are rough and the jungle is

unforgiving.

Episode 1: Heavy Drop


The new Ranger was subjected to a punishing day at the job site, with pallets of wood, concrete

tubes, bags of cement and stacks of steel dropped from 2.6 meters above the truck bed to test

the outer limits of the Ranger’s load box.

Episode 2: Tough Towing

At a working limestone quarry – over the course of a day marked in equal measure by torrential

monsoon rains and high-intensity sun – Ford engineers put the truck toe-to-toe with industrial

rock haulers to demonstrate the Ranger’s towing capability. The test employed a wheel-less

steel sled designed to showcase the vehicle’s impressive breakaway force.

Episode 3: Deep Water

In the jungle of Kanchanaburi Province at a 4x4 testing facility, extensive water wading tests

showed the new Ranger’s smart design taking on challenges that would stop others in their

tracks. Engineers tested the Ranger in a variety of different scenarios, from higher speeds at

200 mm all the way to 800 mm with a full payload in the bed.

Episode 4: 24H Endurance 

A 6.5 km jungle track through mountains on the northern Thailand border served as a grueling

test site for the Ranger’s cooling systems, intelligently designed to manage high RPM stress

and extended periods of extreme towing and payload demands – even for 24 hours straight.

“We put the Ranger through scores of tests during development, but nothing quite like Built Ford

Tough,” said Foston. “There were some tense moments during the week, but the Ranger proved

again and again that it is an incredibly capable truck.”

The first instalment of Built Ford Tough debuts on 4 April on Ford Malaysia Facebook Page

subscribe to tune in.

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