Thursday, June 05, 2014

Wanna Win A VW Polo Sedan??

Interested? 
You only need to head over to test drive Volkswagen models in any Volkswagen dealerships nationwide or log on to http://bit.ly/emelxVW from June 10 to July 10 in order to fill out a simple online survey to be in the running to win the grand prize. No purchase is required to enter. 

PRESS RELEASE:

Win a Polo Sedan with the Volkswagen “Safe and 

Stylish Balik Kampung” campaign in collaboration 

with Melinda Looi 

KUALA LUMPUR, 3 June 2014 – In conjunction with the upcoming 

festive season, Volkswagen Group Malaysia today announced its “Safe 

and Stylish Balik Kampung” campaign in collaboration with renowned 

and award-winning fashion designer Melinda Looi. 

With a brand new Polo Sedan ready to be won as the grand prize, this 

exciting campaign will run from June 10 to July 10 and was launched at 

a fashion show in conjunction with the unveiling of Melinda Looi’s ‘emel 

by Melinda Looi’ 2014 Raya collection.

Christoph Aringer, Managing Director of Volkswagen Group Malaysia 

shares, “Ramadan and the upcoming Raya celebration is the season of 

virtues and as a company who regards these values, we want to be a 

part of this contribution by sharing and spreading the cheer in bringing 

mobility solutions to people. It is a time of giving during this festive 

season; we are excited to give away a brand new Polo Sedan to one 

lucky winner just in time for a “Safe and Stylish Balik Kampung.” 

‘emel by Melinda Looi’ is a socially conscious fashion initiative by 

Melinda Looi. In line with emel’s brand direction of collaborating with 

celebrities to promote the spirit of giving during Ramadhan, the fashion 

designer invited Malaysian actress, model, and TV host Diana Danielle 

to co-design ‘Diana Danielle x emel’’, a capsule collection of ladies’ 

Baju Raya inspired by the celebrity’s personal style of youthful and 

feminine elegance. A portion of proceeds from both collections will be 

channeled to the IJN Foundation, as nominated by Diana, to help the 

underprivileged heart patients seeking treatment at the Institut Jantung 

Negara (IJN).

Interested participants only need to head over to test drive Volkswagen 

models in any Volkswagen dealerships nationwide or log on to

 http://bit.ly/emelxVW 

from June 10 to July 10 in order to fill out a simple 

online survey to be in the running to win the grand prize. 

No purchase is required to enter. 

Launched in 2013, the German engineered - Malaysian assembled 

Polo Sedan boasts a spirited performance with the best-in-class torque 

of 153Nm at 3,800rpm. The German sedan also possesses excellent 

fuel efficiency – offering a combined fuel consumption of 6.5 litres per 

100km or 15.4km per litre making it the perfect vehicle for daily urban 

commuting or out-of-town drives.

The Polo Sedan comes equipped with impressive safety features ideal 

for long-distance travel. The car’s advanced safety features includes 

dual front airbags and dual side airbags, Intelligent Crash Response 

System (ICRS), anti-lock braking system (ABS) with Brake Assist (BA), 

anti-pinch windows in all four doors, standard 3-point safety belts for 

front and rear outboard occupants, child seat anchor (ISOFIX system), 

and an anti-theft alarm system for maximum safety and peace of mind.

For more information on the Polo Sedan, you can visit any nearest 

Volkswagen dealership in order to experience its superior performance 

and reassuring safety features or visit www.volkswagen.com.my.

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