Sunmaju Sdn Bhd (Sunmaju), has purchased 2 units of the UD Quester in its latest Euro 5 variant. A commercial fuels reseller, Sunmaju is moving towards better environmental sustainability by being the first company in the petroleum industry here to operate UD Trucks’ latest Euro 5 prime movers. This happened in a recent handover ceremony in which the two heavy-duty Euro 5 UD Quester were handed over. Sunmaju had purchased through Tan Chong Industrial Equipment Sdn Bhd’s (TCIE) Batu Caves dealership.
Sunmaju is a Malaysian company founded over 20 years ago and things have been pretty good for them. They started operating with only two diesel tankers.They first bought their first UD truck in 2005, and today, it has 57 UD trucks in its fleet and is the authorized commercial fuels partner for major oil companies namely Petronas, Shell and Petron in Malaysia.
Sunmaju's business covers nationwide carrying not just diesel but also petrol and jet fuel. As such, quality and reliability of their fleet is extremely important as the vehicles will ensure that our entire operations run safely and smoothly.
John Foo, Director of Sunmaju Sdn Bhd said, “We are honored and proud to be the first company in the petroleum segment in Malaysia to adopt UD Trucks’ Euro 5 Quester, as this signifies our commitment in striving to be an environmentally and socially responsible company.”
Sunmaju has been using UD trucks for almost 20 years and TCIE’s round-the-clock aftersales technical support as well as the in-house telematics system which provides real time updates have been a game changer for smoother fleet operation.
“Our fleet is the backbone of our success, driving Sunmaju’s journey which has been built on innovation and partnership. With all the support, we are poised to grow further and contribute to better sustainability with the new Euro 5 Quester trucks. We are absolutely thrilled to say that we envision adding more units of Euro 5 Quester in the future to replace some of our Euro 3 ones,” added Mr Foo
The heavy-duty Euro 5 Quester, along with the medium-duty Euro 5 Croner, were introduced in 2023 ahead of the Euro 4 emission regulations in Malaysia. The trucks are assembled locally at Tan Chong Motor Assemblies Sdn Bhd’s facility. The Selective Catalytic Reduction (SCR) technology is how UD Trucks achieve Euro 5 missions standard and significantly boost environmental protection as well as improve fuel economy. Having the latest in UD's engine technology means that the engines have the latest means to provide better emissions and of course, better fuel consumption. This is one of the reasons why the move towards newer engines is a must as the older Euro 3 engines come from an earlier era and do not have the latest manufacturing tolerances as well as knowledge in them.
According to UD Trucks, the Euro 5 engines on their latest trucks can reduce particulate matter (PM) emissions by 80% lesser and nitrogen oxides (NOx) by 60% lesser than current Euro 3 trucks. Moreover, Euro 5 engines also have a lower fuel consumption and CO² emissions than an equivalent Euro 3 truck.
Steve Hedouin, Managing Director Hub Malaysia, UD Trucks said, “We would like to thank and congratulate Sunmaju for steering the way forward with our Euro 5 Quester trucks. Today’s handover is a demonstration of Sunmaju’s pioneering spirit in transforming the industry and being a step ahead of other players in its effort to minimize environmental impact.”
“Amidst the urgent need to address today’s environmental challenges, more companies are making the commitment towards sustainability and choosing to work with partners who share the same goals. Therefore, it is critical that UD Trucks continue to bring solutions to the industry that can improve business productivity whilst paving the way for our customers to raise their environmental, social and governance (ESG) rating,” he added.
The Euro 5 Quester offers notable fleet and truck management features that enhance productivity, including the I-Coaching system to help drivers improve fuel efficiency and safety. UD Connected Services also help companies monitor their trucks. In addition, the Escot automatic gearbox helps reduce driver fatigue as it functions to simplify the driving of heavy-duty trucks by removing the stress of gear changing, thus enabling the drivers to concentrate fully on road safety.
Loh Thim Choy, Senior General Manager of TCIE said during the ceremony, “On behalf of TCIE, we would like to thank Sunmaju for entrusting us with their logistical needs since 2005. It is a great honor to be able to support their daily operations and ensuring that their UD fleet runs smoothly. Just like Sunmaju’s success that is built on innovation and partnership, TCIE and UD Trucks will continue to go the extra mile together to support their business by bringing innovative Japanese solutions that are relevant for productivity and reducing environmental impact.”
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