PROTON premiered their latest Hari Raya short film at a buka puasa event with the media yesterday. The tearjerker of a short film was produced in collaboration with Elite Definition Sdn Bhd, the exclusive distributor for Little Joe Air Freshener in Malaysia. This year’s PROTON Hari Raya short film - PROTON X Little Joe is titled Syurgaku, or My Heaven. It showcases the new Proton S70 C-segment sedan, as well as Proton's 3S/4S outlets.. With a run time of nearly 22 minutes, it features popular Malaysian actors Shaheizy Sam, Sharifah Amani and Fauziah Ahmad Daud under the direction of local actor and director, Pekin Ibrahim.