Suzuki Cars Malaysia and FLUX have entered into a Memorandum of Understanding to Expand Vehicle Subscription Offerings in Malaysia expanding access to flexible mobility solutions in Malaysia. The Suzuki Fronx and Suzuki Jimny AllGrip Plus will be the first models offered through the collaboration, providing customers with a convenient alternative to traditional vehicle ownership. Rather than owning, you can subscribe to a vehicle for a fixed period of time without any worries of resale value and even roadtax and insurance.
As for this arrangement, FLUX is offering 69% off the first and final month of selected subscription plans for the Jimny and Fronx to mark the partnership and Malaysia’s 69th Merdeka celebration.
The partnership reflects both companies’ commitment to enhancing customer accessibility, broadening mobility choices, and supporting the evolving needs of Malaysian motorists. FLUX subscription contracts offers Malaysians, including young professionals, expatriates, and those seeking greater flexibility, more freedom in how they access personal mobility.
The Suzuki Fronx and Suzuki Jimny AllGrip Plus offer customers two distinct mobility experiences - an efficient, urban-friendly crossover for everyday driving and an iconic four-wheel drive (4WD) vehicle built for lifestyle and adventure. The collaboration aims to increase awareness of vehicle subscription as an alternative mobility solution. It is an option to those that want to have a car of their own but in a slightly different way. It also expands Suzuki’s presence within Malaysia’s growing mobility ecosystem, and support the rollout of the initial subscription fleet by utilising selected Suzuki vehicles made available through the FLUX platform.
The MoU was signed by Mr. Mohd Rizal Jailan, Chief Executive Officer of Naza Automotive Group, and Mr. Sivakumar Krishnan, Chief Operating Officer of Suzuki Cars Malaysia, together with Mr. Aziz Ayman, Founder and Chief Executive Officer of FLUX, and Ms. Christine A., Director of Commercial of FLUX.
Rizal Jailan said, “By combining Suzuki’s trusted products with FLUX’s innovative subscription platform, we are creating another pathway for customers to experience the Suzuki brand. This pathway will extend to the showroom floor, with FLUX placed within Naza Eastern Motors dealerships so that walk-in customers can learn how subscription works.
“Not every customer who visits a Suzuki showroom is ready for a traditional purchase, and that conversation should not have to end there. With FLUX in our dealerships, our teams can walk a customer through exactly how a subscription works and help them decide what suits their circumstances. It gives our customers a second path to drive away: buy, or subscribe and either way,they remain part of the Suzuki family.” added Rizal.
Aziz Ayman, Founder and Chief Executive Officer of FLUX, commented, “The way Malaysians think about cars is changing faster than the industry that sells them. People stream their entertainment, subscribe to their software, and expect flexibility in everything they pay for. The market research shows more than 60% of Malaysian car buyers are now open to a subscription instead of a loan. That is no longer a niche. That is the direction of the market.”
He added, “That is why this is the perfect time to launch this collaboration between Suzuki Cars Malaysia and FLUX. This new offering takes everything that makes having a car complicated such as the loan, the insurance, the road tax, the maintenance, the depreciation, and replaces it with one monthly fee and the freedom to change as life does. Drivers keep the best part of having an iconic Suzuki, the drive, and FLUX handles the rest.
“This move makes one of Malaysia’s most-loved badges more accessible by removing the financial barriers to ownership. With no down payment, no annual insurance premiums, and no surprise maintenance bills, subscribers can enjoy a Suzuki hassle-free — without any long-term financial commitment.
At launch, Suzuki subscribers will also enjoy a complimentary courtesy car, ensuring zero downtime. Together, we look forward to making vehicle access simpler, more convenient, and better suited to today’s evolving mobility needs.”
Following the signing of the Memorandum of Understanding, both parties will commence the rollout of the initial Suzuki fleet on the FLUX platform, supported by joint marketing initiatives across digital channels and Suzuki dealerships nationwide.
Launch Promo
To commemorate Malaysia's 69th Merdeka celebration and mark the launch of the partnership, FLUX isoffering subscribers an exclusive 69% discount on the first and last month’s subscription for selected 24-to 36-month subscription plans, valid until 6 September 2026.
Vehicle (36-Month plan) Type / Normal Monthly Fee /Merdeka 69 Price* /You Save (2 Months)
Suzuki Fronx 1.5 Hybrid 2025 SUV - Hybrid RM2,225 RM690 (for 1st and final month) RM3,070
Suzuki Jimny AllGrip Plus 2026 SUV - Petrol RM3,278 RM1,016 (for 1st and final month) RM4,524
Interested customers can reserve and book their preferred Suzuki model directly via the FLUX website or visit authorized Suzuki showrooms nationwide to learn more about the subscription programme.Vehicle (36-Month plan) Type Normal Monthly Fee
###


No comments:
Post a Comment