PROTON presents national athletes with Malaysian cultural handicrafts for them to present to the Asian Games Museum in Hangzhou during the upcoming 19th Asian Games

PROTON had earlier today presented national athletes with Malaysian cultural handicraft with will be brought with them to the upcoming 19th Asian Games in Hangzou, where these items will be on a permanent display at the Asian Games Museum there. This is a gesture of support for unity, sportsmanship, and Malaysian culture during the 19th Asian Games, and the small handover ceremony was witnessed by YB Hannah Yeoh, Minister of Youth and Sports.

PROTON throughout its 40 years of existence has played an important role developing the national car industry as well as making contributions to various fields contributing to the development of the nation including sports. This year, the company is building more connections via Malaysian athletes competing in the 19th Asian Games by organising the Proton Asian Games Nation Drive which happened recently. 

The initiative showcased Malaysia’s cultural heritage as well as the company’s range of products while embarking on a journey to collect handicraft unique to the states visited. The Nation Drive started in Sabah, then Sarawak before returning to Peninsular Malaysia to make stopovers in Melaka, Pahang, and Perak. At each stop, members of the convoy were presented with handicraft from athletes comprising high jumper Farrell Glenn Felix Jurus, sprinter Patronella Lisong, boxer Daeloniel McDelon, former national hockey star, Dato’ Mirnawan bin Datuk Hj Nawawi, as well as track legends Josephine Mary and Samson Vallabouy, who will see their daughter Shereen Samson Vallabouy following in their footsteps and competing at the games. 

The items curated for the Asian Games Museum consisted of a beaded pinokol necklace from Sabah, a sape from Sarawak, an encased fabric sample of tenun Pahang, a kebaya nyonya from Melaka as well as a labu sayong from Perak.

As Geely is one of the presenting sponsors of the 19th Asian Games, PROTON’s involvement is not only part of our effort to support our national athletes competing at the games, but also for the work undertaken by our joint venture partner. The Malaysian contingent will be competing hard to win but they are also ambassadors for the country, so it is apt for them to present handicraft from Malaysia to the Asian Games Museum in Hangzhou.

“PROTON’s involvement with sporting events is symbolic of our drive for quality and excellence in our products. The efforts of the athletes to train and achieve peak performance mirrors our processes to ensure vehicles delivered to our valued customers meet the highest standards and as such, the company is thankful for the opportunity to be associated with such an important sporting event,” said Roslan Abdullah, Deputy Chief Executive Officer, PROTON.